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Services Marketing: People, Technology, Strategy (6th Edition)
by Christopher H. Lovelock, Jochen Wirtz
Paperback, 672 Pages, Published 2007 by Pearson Education, 6th Edition

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Services Marketing (Prentice-Hall Series in Marketing) (6th Edition)
by Christopher Lovelock, Jochen Wirtz
Hardcover, 672 Pages, Published 2006 by Prentice Hall, 6th Edition

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Principles of Service Marketing and Management (2nd Edition)
by Christopher h Lovelock, Lauren Wright
Paperback, 436 Pages, Published 2004 by Pearson Education, 2nd Edition

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Principles of Service Marketing and Management (2nd Edition)
by Christopher h Lovelock, Lauren Wright
Hardcover, 436 Pages, Published 2001 by Prentice Hall, 2nd Edition

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Services Marketing in Asia (2Rev Ed Edition)
by Jochen Wirtz, Hean Tat Keh, Xiongwen Lu, Christopher Lovelock
Paperback, 720 Pages, Published 2004 by Pearson Education,Singapore, 2Rev Ed Edition

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Services Marketing: An Asia-Pacific Perspective
by Christopher H. Lovelock
Hardcover, 636 Pages, Published 2001 by Prentice Hall (Europe)

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Marketing Urban Public Transportation (Praeger Series in Public and Nonprofit Sector Marketing)
by Christopher H. Lovelock
Hardcover, Published 1988 by Praeger Pub

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Instructors Manual with Test Item File
by Christopher Lovelock, Lauren Wright
Paperback, Published 2002 by Pearson Education Limited

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Nonbusiness Marketing Cases
by Christopher h Lovelock
Paperback, Published 1980 by Intercollegiate Case

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Nonbusiness marketing cases: Annotated bibliography of cases on marketing in public and nonprofit organizations
by Christopher h Lovelock
Unknown Binding, 47 Pages, Published 1975 by Harvard University, Graduate School of Business Administration

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Books 1 - 10 of 55 | Previous | Next


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