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Undirected Visual Attention to Adverting: a Segment-Level Analysis (Research report)
by Edward Rosbergen, Rik G. M. Pieters, Michel Wedel
Unknown Binding, 51 Pages, Published 1995 by Graduate School/Research Institute Systems, Organisation and Management, University of Groningen

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Analyzing Visual Attention to Repeated Print Advertising Using Scanpath Theory (Research report)
by Edward Rosbergen
Paperback, 40 Pages, Published 1997 by University of Groningen

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Visual Attention to Advertising: the Impact of Motivation and Repetition : Rik G. M. Pieters, Edward Rosbergen and Michel Hartog (Research report)
by Rik G. M. Pieters, Edward Rosbergen, Michel Hartog
Unknown Binding, 19 Pages, Published 1995 by Graduate School/Research Institute Systems, Organisation and Management, University of Groningen

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