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 |  | Marketing Metaphoria by Gerald Zaltman, Lindsay H. Zaltman Hardcover, 256 Pages, Published 2008 by Harvard Business School Press
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 |  | How Customers Think: Essential Insights into the Mind of the Market by Gerald Zaltman Hardcover, 352 Pages, Published 2003 by Harvard Business School Press
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 |  | Marketing Scientific and Technical Information by William R. King (Editor), Gerald Zaltman (Editor) Hardcover, 234 Pages, Published 1980 by Westview P.
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 |  | Innovations and Organizations by Gerald Zaltman Unknown Binding, 212 Pages, Published 1984 by R.E. Krieger Pub. Co
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 |  | Consumer behavior: Basic findings and management implications by Gerald Zaltman Unknown Binding, Published 1987 by R.E. Krieger
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 |  | Marketing Research: Fundamentals and Dynamics by Gerald Zaltman, P.C. Burger Unknown Binding, 744 Pages, Published 1975 by Holt,R.& W.
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 |  | Consumer Behaviour: Basic Findings and Management Implications (International Ed Edition) by Gerald Zaltman, Melanie Wallendorf Paperback, 582 Pages, Published 1981 by John Wiley & Sons Inc, International Ed Edition
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 |  | Processes and phenomena of social change by Gerald Zaltman Unknown Binding, 463 Pages, Published 1978 by R. E. Krieger Pub. Co
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 |  | The use of developmental and evaluative market research (Report) by Gerald Zaltman Unknown Binding, 48 Pages, Published 1989 by Marketing Science Institute
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 |  | The use of market research: An exploratory study of manager and researcher perspectives (Report / Marketing Science Institute) by Gerald Zaltman Unknown Binding, 60 Pages, Published 1980 by Marketing Science Institute
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| Books 1 - 10 of 34 | Previous | Next |