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 | | Will and Vision: How Latecomers Grow to Dominate Markets
by Gerard J. Tellis, Peter N. Golder
Hardcover, 256 Pages, Published 2001 by McGraw-Hill Inc.,US
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|
 | | The SAGE Handbook of Advertising: 0
by Gerard J Tellis and Tim Ambler, Gerard J. Tellis (Editor), Tim Ambler (Editor)
Hardcover, 512 Pages, Published 2007 by Sage Ltd
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|
 | | Effective Advertising: Understanding When, How, and Why Advertising Works (Marketing for a New Century)
by Gerard J. Tellis
Paperback, 216 Pages, Published 2004 by Sage Publications, Inc
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|
 | | Adv Sales Promotion Text
by Gerard J. Tellis
Paperback, Published 2005 by Prentice Hall
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|
 | | Advertising Exposure, Loyalty, and Brand Purchase: A Two-Stage Model of Choice
by Gerard J. Tellis
Paperback, Published 1988 by Marketing Science Inst
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|
 | | Estrategias de Publicidad y Promocion
by Gerard J. Tellis
Hardcover, Published 2005 by Addison Wesley Publishing Company
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|
 | | Advertising and Sales Promotion Strategy
by Gerard J. Tellis
Hardcover, 475 Pages, Published 1997 by Prentice Hall
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|
 | | Decomposing the effects of direct TV advertising: Which ad works, when, where, and how often? (Report)
by Gerard J Tellis
Unknown Binding, 42 Pages, Published 1999 by Marketing Science Institute
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|
 | | Advertising exposure, loyalty, and brand purchase : a two-stage model of choice (Report)
by Gerard J Tellis
Unknown Binding, 29 Pages, Published 1987 by Marketing Science Institute
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|
 | | The international takeoff of new products: The role of economics, culture, and country innovativeness (Working paper)
by Gerard J Tellis
Unknown Binding, 44 Pages, Published 2002 by Marketing Science Institute
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| Books 1 - 10 of 13 | Previous | Next |