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Books 1 - 10 of 13 | Previous | Next


Creating Corporate Reputations: Identity, Image and Performance (New Ed Edition)
by Grahame R. Dowling
Paperback, 320 Pages, Published 2002 by Oxford University Press, New Ed Edition

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The Art and Science of Marketing: Marketing for Marketing Managers (New Ed Edition)
by Grahame R. Dowling (Editor)
Paperback, 464 Pages, Published 2005 by Oxford University Press, New Ed Edition

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Corporate Identity Traps (Working paper)
by Grahame R. Dowling
Paperback, 24 Pages, Published 1996 by University of New South Wales, Australian Graduate School of Management

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Customer Loyalty Programs in Repeat-Purchase Markets (Working paper series)
by Grahame R. Dowling, M. D. Uncles, Kathy Hammond
Paperback, 37 Pages, Published 2000 by Australian Graduate School of Management, University of New South Wales

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Product Life Cycle Traps: Strategic Planning and Shortening Plcs (Working paper)
by Grahame R. Dowling
Paperback, 20 Pages, Published 1996 by University of New South Wales, Australian Graduate School of Management

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Customer Relationship Management: in B2c Markets, Often Less Is More (Working paper series)
by Grahame R. Dowling
Paperback, 23 Pages, Published 2001 by Australian Graduate School of Management

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The Art and Science of Marketing: Marketing for Marketing Managers
by Grahame R. Dowling
Hardcover, 464 Pages, Published 2004 by Oxford University Press

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Corporate reputations: Stategies for developing the corporate brand
by Grahame R Dowling
Unknown Binding, 234 Pages, Published 1994 by Longman Profesional

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Getting the Piper to Play a Better Tune: Understanding and Resolving Advertiser - Agency Conflicts (Working paper series)
by Timothy Michael Devinney, Grahame R. Dowling
Paperback, 38 Pages, Published 1997 by Australian Graduate School of Management, University of New South Wales

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Factors affecting an individual's control over the flow of interpersonal communication relating to new technology (Working paper series)
by Philip L. Dawes, Don Y. Lee, Grahame R. Dowling
Unknown Binding, Published 1997 by University of Surrey, Department of Management Studies for Tourism and Hotel Industries

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