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ADSTRAT: Advertising Strategy Decision Support System: Instructors' Manual
by Hubert Gatignon, Raymond R. Burke
Paperback, Published 1994 by Scientific P.,U.S.

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Markstrat3 - Simulacion Estrategica de Mercadotecnia
by Hubert Gatignon, Jean-Claude Larreche
Paperback, Published 2001 by International Thomson Editores

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Markstrat 2 (Har/Dsk Edition)
by Jean-Claude Larreche, Hubert Gatignon
Hardcover, 240 Pages, Published 1994 by South-Western, Div of Thomson Learning, Har/Dsk Edition

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The Multinational Corporation's Degree of Control over Foreign Subsidiaries: An Empirical Test of a Transactional Cost Explanation
by Hubert Gatignon, Erin Anderson
Paperback, Published 1988 by Marketing Science Inst

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Markstrat 2: Instructors' Manual
by Jean-Claude Larreche, Hubert Gatignon
Paperback, 120 Pages, Published 1994 by Scientific P.,U.S.

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Markstrat3: The Strategic Marketing Simulation
by Jean-Claude Larreche, Hubert Gatignon
Paperback, Published 1998 by South-Western Pub

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The Interface of Strategy and Diffusion Theory (Working papers)
by S. Kuester, Hubert Gatignon, T. S. Robertson
Paperback, 29 Pages, Published 1998 by INSEAD

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Competitive Response and Market Evolution (Working papers)
by Hubert Gatignon, David Soberman
Paperback, 41 Pages, Published 2000 by INSEAD

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Marketing Cooperation Among Rivals (Working papers)
by Hubert Gatignon, T. S. Robertson, A. Sahay
Paperback, 24 Pages, Published 1998 by INSEAD

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An exchange theory model of interpersonal communication (Working paper / Wharton School. Marketing Dept)
by Hubert Gatignon
Unknown Binding, Published 1985 by Marketing Dept., Wharton School, University of Pennsylvania

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