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|  | | Marketing Research
by Donald R. Lehmann, Sunil Gupta, Joel H. Steckel
Hardcover, 950 Pages, Published 1998 by Prentice Hall
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|  | | The New Science of Marketing: State of the Art Tools for Anticipating and Tracking the Market Forces That Will Shape Your Company's Future
by Vithala R. Rao, Joel H. Steckel
Hardcover, 250 Pages, Published 1995 by McGraw-Hill Inc.,US
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|  | | Marketing Research, European Edition:an Applied Approach with Understanding the Consumer:a European Perspective with Analysis for Strategic Marketing: ... with Analysis for Strategic Marketing
by David Birks, Naresh Malhotra, Bernard Dubois, Vithala R. Rao, Joel H. Steckel
Paperback, Published 2003 by Financial Times/ Prentice Hall
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|  | | Analysis for Strategic Marketing
by Vithala R. Rao, Joel H. Steckel
Paperback, 514 Pages, Published 1997 by Prentice Hall
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|  | | On the creation of acceptable conjoint analysis experimental designs
by Joel H Steckel
Unknown Binding, Published 1988 by University of Michigan?
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