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Books 1 - 10 of 12 | Previous | Next


Private Label Strategy: How to Meet the Store Brand Challenge (1st Edition)
by Nirmalya Kumar, Jan-Benedict E.M. Steenkamp
Hardcover, 270 Pages, Published 2007 by Harvard Business School Press, 1st Edition

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Value Merchants
by James C. Anderson, Nirmalya Kumar, James A. Narus
Hardcover, 240 Pages, Published 2007 by Harvard Business School Press

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Marketing as Strategy: Understanding The CEO's Agenda for Driving Growth and Innovation
by Nirmalya Kumar
Hardcover, 304 Pages, Published 2004 by Harvard Business School Press

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Assessing Reseller Performance for the Supplier's Perspective (Report No 92-101)
by Nirmalya Kumar
Paperback, Published 1992 by Marketing Science Inst

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Guru Jambhesvara vani: Darsanika visleshana
by Rohatas Kumar Suthar
Unknown Binding, 149 Pages, Published 1994 by Nirmala Buka Ejensi

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Prakasananda krta Vedanta "Siddhantamukttavali" ka samikshatmaka adhyayana
by Lalit Kumar Gaur
Unknown Binding, 202 Pages, Published 1994 by Nirmala Pablikesansa

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Siddha aura Natha sahitya mem pratika- yojana
by Vinod Kumar Taneja
Unknown Binding, 432 Pages, Published 1998 by Nirmala Pablikesansa

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Conducting interorganizational research in marketing using key informants (ISBM report)
by Nirmalya Kumar
Unknown Binding, 37 Pages, Published 1992 by Institute for the Study of Business Markets, College of Business Administration, Pennsylvania State University

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Learning orientation, working smart, and effective selling
by Harish Sujan, Barton A. Weitz, Nirmalya Kumar
Unknown Binding, Published 1993 by Marketing Science Institute

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The nature and consequences of marketing channel intermediary commitment (Report)
by Nirmalya Kumar
Unknown Binding, 33 Pages, Published 1994 by Marketing Science Institute

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Books 1 - 10 of 12 | Previous | Next


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