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 |  |  | Advertising, Ad Campaign Planner by Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik, Shay Sayre Hardcover, Published 1998 by South-Western Pub
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 |  |  | Publicidad (Spanish Translation of Advertising, 1e/0-538-86908-9) by Thomas C. O'Guinn, Chris Allen, Richard J. Semenik Hardcover, 620 Pages, Published 1999 by South-Western Educational Publishing
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 |  |  | Advertising (2nd Edition) by Thomas C O'Guinn, Allen, Semenik Hardcover, 736 Pages, Published 2000 by South-Western, Div of Thomson Learning, 2nd Edition
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 |  |  | Advertising and Integrated Brand Promotion by Thomas C. O'Guinn Hardcover, 781 Pages, Published 2006 by Thomson South-Western
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 |  |  | Publicidad Y Comunicacion Integral De Marca/ Advertising And Integrated Brand Promotion (4th Edition) by Thomas C. O'Guinn Paperback, 800 Pages, Published 2006 by Thomson International, 4th Edition
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 |  |  | Advertising by Thomas C O'Guinn Hardcover, 623 Pages, Published 1997 by South-Western, Div of Thomson Learning
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