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Customer Equity Building and Managing Relationships As Valuable Assets by Robert C. Blattberg, Jacquelyn S. Thomas, Gary Getz Hardcover, 228 Pages, Published 2001 by Harvard Business Review Press ISBN-13: 978-0-87584-764-1, ISBN: 0-87584-764-1 |
Database Marketing Analyzing and Managing Customers (International Series in Quantitative Marketing) by Robert C. Blattberg, Scott A. Neslin, Byung-Do Kim, Pyŏng-Do Kim Paperback, 872 Pages, Published 2008 by Springer ISBN-13: 978-0-387-72578-9, ISBN: 0-387-72578-4 |
Database Marketing(2008th Edition) Analyzing and Managing Customers (International Series in Quantitative Marketing) by Robert C. Blattberg, Scott A. Neslin, Byung-Do Kim Paperback, 872 Pages, Published 2009 by Springer ISBN-13: 978-1-4419-0332-7, ISBN: 1-4419-0332-1 |
Sales Promotion(1st Edition) Concepts, Methods, and Strategies by Robert C. Blattberg, Scott A. Neslin Paperback, 528 Pages, Published 1995 by Prentice Hall Facsimile ISBN-13: 978-0-13-442302-9, ISBN: 0-13-442302-X |
The Economy in Transition (The Key issues lecture series) by Robert C. Blattberg Paperback, 142 Pages, Published 1976 by New York University Press ISBN-13: 978-0-8147-1761-5, ISBN: 0-8147-1761-6 |
The Economy in Transition (The Key issues lecture series) by Robert C. Blattberg Hardcover, 142 Pages, Published 1976 by New York University Press ISBN-13: 978-0-8147-1760-8, ISBN: 0-8147-1760-8 |
Sales Promotion Concepts, Methods and Strategies by Robert C. Blattberg, Scott A. Neslin, Richard C. Blattberg Hardcover, 969 Pages, Published 1990 by Prentice Hall ISBN-13: 978-0-13-788167-3, ISBN: 0-13-788167-3 |
The Marketing Information Revolution by Robert C. Blattberg, Rashi Glazer, John D. Little Hardcover, 373 Pages, Published 1994 by Harvard Business School Press ISBN-13: 978-0-87584-329-2, ISBN: 0-87584-329-8 |
Perspectives on Promotion and Database Marketing(Illustrated) The Collected Works by Robert C. Blattberg by Greg M. Allenby, Robert C. Blattberg, Greg Martin Allenby Hardcover, 332 Pages, Published 2010 by World Scientific Publishing Company ISBN-13: 978-981-4287-05-0, ISBN: 981-4287-05-9 |
Database Marketing(1st Edition) Analyzing and Managing Customers by Robert C. Blattberg Paperback, 896 Pages, Published 2010 by N/A ISBN-13: 978-81-8489-384-7, ISBN: 81-8489-384-1 |
Robert Blattberg
Blattberg, Robert C., Glazer, Rashi