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 |  | Product Management (4th Edition) by Donald R. Lehmann, Russell S Winer Paperback, 512 Pages, Published 2004 by McGraw-Hill Higher Education, 4th Edition
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 |  | Analysis for Marketing Planning (7th Edition) by Donald R. Lehmann, Russell S Winer Paperback, 288 Pages, Published 2008 by McGraw-Hill Higher Education, 7th Edition
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 |  | Analysis for Marketing Planning (McGraw-Hill International Editions: Marketing & Advertising Series) (International 2 Revised Ed Edition) by Donald R. Lehmann, Russell S. Winer Paperback, 180 Pages, Published 1997 by McGraw-Hill Education (ISE Editions), International 2 Revised Ed Edition
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 |  | Marketing Management (International Ed Edition) by Gary L. Lilien, Arvind Rangaswamy, Russell S. Winer Hardcover, Published 2003 by Pearson Education, International Ed Edition
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 |  | Product Management (3Rev Ed Edition) by Donald R. Lehmann, Russell S. Winer Paperback, Published 2001 by McGraw-Hill Inc.,US, 3Rev Ed Edition
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 |  | Pricing (Marketing Science Institute (MSI) Relevant Knowledge Series) by Russell S. Winer Paperback, 82 Pages, Published 2005 by Marketing Science Institute
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 |  | Analysis for Marketing Planning (McGraw-Hill/Irwin Series in Marketing) (5I.S.ed Edition) by Donald R. Lehmann, Russell S. Winer Paperback, 272 Pages, Published 2001 by McGraw-Hill Publishing Co., 5I.S.ed Edition
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 |  | Evaluating field advertising experiments (Research paper ; no. 106A) by Russell S Winer Unknown Binding, Published 1978 by Graduate School of Business, Columbia University
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 |  | An analysis of the time varying effects of advertising (Research paper) by Russell S Winer Unknown Binding, Published 1978 by Graduate School of Business, Columbia University
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 |  | On family versus firm level analysis of the effects of advertising (Research paper ; no. 223 [i.e. 60A]) by Russell S Winer Unknown Binding, 23 Pages, Published 1978 by Graduate School of Business, Columbia University
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