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 | | Analysis for Strategic Marketing
by Vithala R. Rao, Joel H. Steckel
Paperback, 514 Pages, Published 1997 by Prentice Hall
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|
 | | Rao:BLOWIN CRD A3045PKKASE CDRM VPK
by Vithala R. Rao
Paperback, Published 1998 by Prentice Hall
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|
 | | Marketing Research, European Edition:an Applied Approach with Understanding the Consumer:a European Perspective with Analysis for Strategic Marketing: ... with Analysis for Strategic Marketing
by David Birks, Naresh Malhotra, Bernard Dubois, Vithala R. Rao, Joel H. Steckel
Paperback, Published 2003 by Financial Times/ Prentice Hall
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 | | Analysis Strategic Mark
by Vithala R. Rao
Paperback, Published 1998 by Prentice Hall
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 | | Measurement and Use of Market Response Functions for Allocating Marketing Resources (Report 86-105)
by Vithala R. Rao, Darius J. Sabavala
Paperback, Published 1986 by Marketing Science Inst
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 | | Advances in Marketing Science Methods and Models
by Vithala R. Rao
Hardcover, Published 1984 by Jai Pr
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 | | Decision Criteria for New Product Acceptance and Success: Role of Trade Buyers
by Edward W. McLaughlin, Vithala R. Rao
Hardcover, 208 Pages, Published 1991 by Greenwood Press
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|
 | | Selecting, evaluating, and updating prospects in direct mail marketing: Technical working paper (Report)
by Vithala R Rao
Unknown Binding, 21 Pages, Published 1994 by Marketing Science Institute
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|
 | | Sales forecasting methods: A survey of recent developments (Report / Marketing Science Institute)
by Vithala R Rao
Unknown Binding, 167 Pages, Published 1978 by Marketing Science Institute
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|
 | | An application of the multivariate probit model for market segmentation and product design (Faculty working papers)
by Vithala R Rao
Unknown Binding, Published 1977 by College of Commerce and Business Administration, University of Illinois at Urbana-Champaign
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