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|  | | Strategic Brand Communication Campaigns
by Don E. Schultz, Beth E. Barnes
Hardcover, 400 Pages, Published 1999, 5 Edition
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|  | | Marketing: Concepts, Strategies, and Decisions
by David J. Reibstein
Hardcover, 684 Pages, Published 1984
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|  | | Contemporary Business 2000 Update Plus: An Interactive Learning System
by Louis E. Boone, David L. Kurtz
Hardcover, Published 1999, Package Edition
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|  | | Marketing: Concepts and Decision Making
by Charles W. Gross, Robin T. Peterson
Hardcover, 700 Pages, Published 1987
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|  | | Principles of Marketing
by Robert F. Lusch, Virginia N. Lusch
Hardcover, 816 Pages, Published 1987
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|  | | Marketing: An Analytical Framework and Perspect
by Peter Mudie
Textbook Binding, 312 Pages, Published 1997, 1st Edition
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|  | | Marketing Management
by C. Whan Park, Gerald Zaltman
Hardcover, 720 Pages, Published 1987
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|  | | Marketing Leadership in Hospitality: Foundations and Practices (Hospitality, Travel & Tourism)
by Robert C. Lewis, Richard E. Chambers, Harsha E. Chacko
Hardcover, 880 Pages, Published 1995, 2 Edition
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|  | | Business Marketing: A Global Perspective
by H. Michael Hayes, Nils-Erik Aaby, Per V. Jenster
Hardcover, 656 Pages, Published 1996
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|  | | Marketing Research (6th ed)
by David A. Aaker, V. Kumar, George S. Day
Hardcover, 776 Pages, Published 1997, 6th Edition
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