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|  | | Marketing Channels: A Relationship Management Approach
by Lou E Pelton, David Strutton, James R Lumpkin
Hardcover, 544 Pages, Published 2001, 2 Edition
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|  | | Advertising, Promotion and Supplemental Aspects of IMC
by Terence A. Shimp
Hardcover, 704 Pages, Published 1999, 5th Edition
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|  | | Marketing Management: Strategies and Programs
by Joseph P Guiltinan, Gordon W Paul, Thomas J Madden
Hardcover, 496 Pages, Published 1996, 6 Edition
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|  | | Marketing: Principles and Perspectives Loose Leaf
by William O Bearden, Thomas N Ingram, Raymond W LaForge
Hardcover, 600 Pages, Published 1997, 2 Edition
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|  | | Market Microstructure Theory
by Maureen O'Hara
Hardcover, 304 Pages, Published 1995
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|  | | Essentials of Marketing Research, 2nd Edition
by V. Kumar, David A. Aaker, George S. Day
Hardcover, 512 Pages, Published 2001, 2 Edition
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|  | | MP Internet Marketing: Building Advantage in a Networked Economy with CD
by Rafi Mohammed, Robert J. Fisher, Bernard J. Jaworski, Aileen Cahill
Hardcover, 726 Pages, Published 2001, 1 Edition
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|  | | Credit Derivatives and Credit Linked Notes (Wiley Frontiers in Finance)
by Satyajit Das
Hardcover, 940 Pages, Published 2000, 2 Edition
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|  | | Sales Promotion: Concepts, Methods and Strategies
by Robert C. Blattberg, Scott A. Neslin
Hardcover, 969 Pages, Published 1990
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|  | | Business Marketing: Connecting Strategy, Relationships, and Learning
by F. Robert Dwyer, John F Tanner, John Tanner
Hardcover, 736 Pages, Published 2001, 2nd Edition
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