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University of Texas at Brownsville / Texas Southmost College - FALL 2010 | ||
Section 80 | ||
Business and Society: A Strategic Approach to Social Responsibility (2nd Edition) by Debbie Thorne Mcalister, O. C. Ferrell, Linda Ferrell Ferrell, Debbie Macalister Paperback, 576 Pages, Published 2004 ISBN-10: 0-618-41596-3 / 0618415963 ISBN-13: 978-0-618-41596-0 / 9780618415960 A brief alternative to its competitors, Business and Society combines 12 chapters with 12 cases to offer a strategic approach to social responsibility. Streamlined coverage of key topics allows undergraduate students and MBA majors to focus on only what they need to prepare for in the real business |