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The University of North Carolina at Greensboro - FALL 2010 | ||
Section 01 | ||
 | Consumer Economics: Issues and Behaviors (v. 2) (2nd Edition) by Elizabeth B. Goldsmith, Frank Schmalleger, John L. Worrall Hardcover, 528 Pages, Published 2008 ISBN-10: 0-13-159049-9 / 0131590499 ISBN-13: 978-0-13-159049-6 / 9780131590496 This book provides an up-to-date look at the consumer movement and the intricacies of consumer behavior. It addresses who buys what, how, when, and why. It also looks at the forces that impact consumer choice in an ever-changing and often turbulent world—all using a balanced casebook approach. This | |