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Barnes & Noble @ Boston University - SPRING ON CAMPUS '11 | ||
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Inside the Indian Business Mind: A Tactical Guide for Managers (1st Edition) by Raj R. Sahay, Katherine C. Zubko, Marshall Goldsmith (Foreword) Hardcover, 180 Pages, Published 2010 ISBN-10: 0-313-37829-0 / 0313378290 ISBN-13: 978-0-313-37829-4 / 9780313378294 There is enormous opportunity for companies that want to sell to India's one billion consumers or partner with Indian companies, but doing so isn't always easy. Inside the Indian Business Mind: A Tactical Guide for Managers offers a primer on the culture and its opportunities. This unique guide will |