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Lesley University and Art Institute of Boston - SPRING 2011

Textbooks for Course CCOMM 1500

Section 01

      
50 Ways to Understand Communication: A Guided Tour of Key Ideas and Theorists in Communication, Media, and Culture ()
by Arthur Asa Berger
Paperback, 144 Pages, Published

ISBN-10: 0-7425-4108-8        / 0742541088

ISBN-13: 978-0-7425-4108-5 / 9780742541085

Is consciousness like an iceberg? Does advertising lead to the commodification of humans? What is the hidden meaning of fairy tales? In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as


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