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Mount Olive College - SPRING 2011

Textbooks for Course CIS 331

Section MS01

      
E-Commerce 2010 ()
by Kenneth C. Laudon, Carol Guercio Traver, Jeffrey Travis
Hardcover, 912 Pages, Published

ISBN-10: 0-13-610057-0        / 0136100570

ISBN-13: 978-0-13-610057-7 / 9780136100577

This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field. The Revolution is Just Beginning; E-commerce Business Models an


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