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Electronic Media: An Introduction (10th Edition) by Lynne Schafer Gross, Edward J. Fink Paperback, 464 Pages, Published 2009 ISBN-10: 0-07-337886-0 / 0073378860 ISBN-13: 978-0-07-337886-2 / 9780073378862 This concise, student-friendly text teaches the essentials of electronic media and telecommunications. Exploring both the background and structure of this ever-evolving industry and the many ways in which media affects our lives, the text is directed at all students as consumers of media, as well as |