 | GetTextbooks.co.uk Compare Price & Save up to 90% | | |
|
Barnes & Noble @ University Lofts - FALL (Aug, Sept) | ||
Section 50 | ||
 | Advertising and Promotion: An Integrated Marketing Communications Perspective, 6/e, with PowerWeb (6th Edition) by George Edward Belch, Michael A. Belch Hardcover, 864 Pages, Published 2003 ISBN-10: 0-07-286614-4 / 0072866144 ISBN-13: 978-0-07-286614-8 / 9780072866148 Advertising and Promotion: An Integrated Marketing Communications Perspective, 6/e, by Belch and Belch, is the number one text in the Advertising market. As the field of advertising and promotion continues to dramatically change since the dominant days of high-powered Madison Avenue agencies, marke | |