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Barnes & Noble @ University Lofts - FALL (Aug, Sept) | ||
Section 50 | ||
Capon's Marketing Framework by Noel Capon (Other Contributor) Paperback, 300 Pages, Published 2009 ISBN-10: 0-9797344-6-0 / 0979734460 ISBN-13: 978-0-9797344-6-5 / 9780979734465 SOFT COVER / COLOR INTERIOR Capon s Marketing Framework is about understanding how to develop market strategy, implement market offers, and manage the marketing process. This is not a book that attempts to describe all there is to know about marketing, but focuses on what the prospective manager nee |