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Penn State Abington - WINTER (Jan, Feb)

Textbooks for Course CAS 352

Section 101

      
Strategic Communication in Business and the Professions ()
by H. Dan O'hair, Lynda Dee Dixon, Gustav W. Friedrich
Paperback, 465 Pages, Published

ISBN-10: 0-205-56120-9        / 0205561209

ISBN-13: 978-0-205-56120-9 / 9780205561209

Designed for introductory business and organizational communication classes, this successful, multi-edition book focuses on helping the reader to master the four essential elements of effective communication--setting goals, knowing the audience, mastering skills, and managing anxiety. The Sixth Edit


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