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Barnes & Noble @ University Lofts - WINTER (Jan, Feb) | ||
Section 25 | ||
Our Daily Meds: How the Pharmaceutical Companies Transformed Themselves into Slick Marketing Machines and Hooked the Nation on Prescription Drugs (1st Edition) by Melody Petersen Hardcover, 448 Pages, Published 2008 ISBN-10: 0-374-22827-2 / 0374228272 ISBN-13: 978-0-374-22827-9 / 9780374228279 In the last thirty years, the big pharmaceutical companies have transformed themselves into marketing machines selling dangerous medicines as if they were Coca-Cola or Cadillacs. They pitch drugs with video games and soft cuddly toys for children; promote them in churches and subways, at NASCAR race |