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Norris Center - FALL 2010 | ||
Section 61 | ||
Global Competitive Strategy (1st Edition) by Daniel F. Spulber Hardcover, 306 Pages, Published 2007 ISBN-10: 0-521-88081-5 / 0521880815 ISBN-13: 978-0-521-88081-7 / 9780521880817 Globalization has fundamentally changed the game of business. Strategic frameworks developed for the analysis of purely domestic business necessarily fall short in the international business context. Managers and business students require alternative approaches to understand and cope with these far- |