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Penn State Erie, The Behrend College - SPRING 2011 | ||
Section 1 | ||
 | MediaWriting: Print, Broadcast, and Public Relations (3rd Edition) by W. Richard Whitaker, Ronald D. Smith, Janet E. Ramsey, W. Rick Whitaker, Wayne R. Whitaker Paperback, 440 Pages, Published 2008 ISBN-10: 0-8058-6295-1 / 0805862951 ISBN-13: 978-0-8058-6295-9 / 9780805862959 Designed for those preparing to write in the current multimedia environment, MediaWriting explores: the linkages between print, broadcast, and public relations styles outlines the nature of good writing synthesizes and integrates professional skills and concepts Complete with interesting real-worl | |