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Barnes & Noble at Roger Williams University - SPRING 2011 | ||
Section 01 | ||
Brand Identity Essentials: 100 Principles for Designing Logos and Building Brands (1st Edition) by Kevin Budelmann, Yang Kim, Curt Wozniak, Alexander White Hardcover, 208 Pages, Published 2010 ISBN-10: 1-59253-578-X / 159253578X ISBN-13: 978-1-59253-578-1 / 9781592535781 This book is the fourth book in the Essential series following Layout Essentials," Typography Essentials," and Packaging Essentials." It outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, ident |