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Rock Valley College - FALL 10 COMM/CONT.ED | ||
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 | The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies (Updated Edition) by Robert B. Miller, Stephen E. Heiman, Tad Tuleja, J. W. Marriott, Heiman Miller Paperback, 448 Pages, Published 2005 ISBN-10: 0-446-69519-X / 044669519X ISBN-13: 978-0-446-69519-0 / 9780446695190 The Book That Sparked A Selling Revolution In 1985 one book changed sales and marketing forever. Rejecting manipulative tactics and emphasizing "process," Strategic Selling presented the idea of selling as a joint venture and introduced the decade's most influential concept, Win-Win. The response to | |