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Point Park University - FALL 2010 | ||
Section EB | ||
Feeding the Media Beast: An Easy Recipe for Great Publicity (Updated Edition) by Mark E. Mathis Paperback, 293 Pages, Published 2005 ISBN-10: 1-55753-397-0 / 1557533970 ISBN-13: 978-1-55753-397-5 / 9781557533975 All that media attention helped launch Three Dog Bakery into an international franchise with dozens of stores across the United States as well as Canada and Japan. How did I find out about it? I read an article on Inc. Magazine 's website, . When a media leader latches onto your story, big things |