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The Rutgers University - FALL 2010 | |||||
Section 01 | |||||
Strategic Brand Management with Best Practice Cases in Branding (3rd Edition) by Kevin Lane Keller Hardcover, Published 2007 ISBN-10: 0-13-236632-0 / 0132366320 ISBN-13: 978-0-13-236632-8 / 9780132366328 This package contains the following components: -013188865X: Best Practice Cases in Branding for Strategic Brand Management -0131888595: Strategic Brand Management This is a bundle of: |