 | GetTextbooks.co.uk Compare Price & Save up to 90% | | |
|
The Rutgers University - FALL 2010 | ||
Section 30 | ||
 | Guide to Media Relations (Guide to Business Communication Series) (1st Edition) by Irv Schenkler, Tony Herrling Paperback, 144 Pages, Published 2003 ISBN-10: 0-13-140567-5 / 0131405675 ISBN-13: 978-0-13-140567-7 / 9780131405677 Exploring how to effectively communicate with the media, this book offers readers a practical and concise guide to all aspects of media relations while examining the media's pervasive presence and influence on business. This First Edition covers a plethora of topics including how to establish o | |