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 | E-Commerce: Business,Technology, Society (4th Edition) by Kenneth C. Laudon, Carol Guercio Traver Hardcover, 896 Pages, Published 2008 ISBN-10: 0-13-600645-0 / 0136006450 ISBN-13: 978-0-13-600645-9 / 9780136006459 This comprehensive, market-leading book emphasizes the three major driving forces behind e-commerce: technology change, business development, and social controversies. Each of these driving forces is represented in every chapter, and together they provide a coherent conceptual framework for understa | |