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Saint Mary's College of California - FALL QUARTER | ||
Section 01 | ||
 | Entrepreneurship (1st Edition) by Andrew Zacharakis Bygrave, William D. Bygrave, Mikell P. Groover Paperback, 640 Pages, Published 2007 ISBN-10: 0-471-75545-1 / 0471755451 ISBN-13: 978-0-471-75545-6 / 9780471755456 How do you come up with a good idea for a business? What are the unique marketing challenges that you'll face? How do you acquire the necessary financing? Written by one of the biggest names in the field, this book will arm readers with the knowledge to turn inspiration into results. It explores the | |