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 | Relationship Selling (3rd Edition) by Mark W. Johnston, Greg W. Marshall Hardcover, 480 Pages, Published 2009 ISBN-10: 0-07-340483-7 / 0073404837 ISBN-13: 978-0-07-340483-7 / 9780073404837 Now available in its third edition, Relationship Selling has struck a chord with instructors and students throughout the selling discipline. As its title suggests, Relationship Selling focuses on creating and maintaining profitable long-term relationships with customers, highlighting the salesperson | |