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Saint Mary's University of Minnesota - Fall 2010 | ||
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 | Global Marketing (5th Edition) by Warren J. Keegan, Mark C. Green Paperback, 672 Pages, Published 2007 ISBN-10: 0-13-175434-3 / 0131754343 ISBN-13: 978-0-13-175434-8 / 9780131754348 KEY BENEFIT: The new edition of the popular Global Marketing draws students into the excitement, challenges, and controversies of global marketing. The paperback, two-color format gives readers the flexibility to choose a book that is economical as well as interesting. KEY TOPICS: Each chapter fe | |