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Barnes & Noble at UNC Charlotte - SPRING (Jan, Feb)

Textbooks for Course BUSN 2000

Section H02

      
Corporate Social Responsibility: Doing the Most Good for Your Company and Your Cause ()
by Philip Kotler, Nancy Lee, Kotler And Lee
Hardcover, 320 Pages, Published

ISBN-10: 0-471-47611-0        / 0471476110

ISBN-13: 978-0-471-47611-5 / 9780471476115

One of the business world s foremost though leaders presents a social responsibility bible for corporations Companies on the whole are looking to support more good causes but are ill informed of their options both in terms of the organizations they might choose among and also how to work philanthrop


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