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Walden University Online - Spring 2011 Semester - Term I

Textbooks for Course Winter Quarter Courses MEDC-3001

Section All

      
SocialCorp: Social Media Goes Corporate ()
by Joel Postman
Paperback, 208 Pages, Published

ISBN-10: 0-321-58008-7        / 0321580087

ISBN-13: 978-0-321-58008-5 / 9780321580085

This book will help companies of all sizes develop and implement a strategy to become a SocialCorp, a company that has adopted social media intelligently and effectively, in a way that does not compromise the company's primary obligations as a corporation. While the conversational and engagement val


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