Textbooks for University of Liverpool Classes starting the 28th of October 2010 Masters in Global Marketing MH MARKETING RESEARCH

Marketing Research: An Applied Approach (3rd Edition)
by Naresh K. Malhotra, David F. Birks, Birks Malhotra
Paperback, 835 Pages, Published 2008
ISBN-10: 0-273-70689-6 / 0273706896
ISBN-13: 978-0-273-70689-2 / 9780273706892
This 3rd edition of Marketing Research: An Applied Approach forms a comprehensive, authoritative and thoroughly European introduction to applied marketing research and covers both quantitative and qualitative techniques in depth. Marketing Research: An Applied Approach is aimed at students studying

University of Liverpool - Classes starting the 28th of October, 2010

Textbooks for Course Masters in Global Marketing MH MARKETING RESEARCH

Section All

University of Liverpool - Classes starting the 28th of October, 2010Textbooks for Course Masters in Global Marketing MH MARKETING RESEARCH

Section All

University of Liverpool - Classes starting the 28th of October, 2010

Textbooks for Course Masters in Global Marketing MH MARKETING RESEARCH