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University of Liverpool - Classes starting the 28th of October, 2010 | ||
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Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases (17th Edition) by Arthur A. Thompson (Jr.), John E. Gamble, Alonzo J. Strickland Paperback, 1,184 Pages, Published 2010 ISBN-10: 0-07-018260-4 / 0070182604 ISBN-13: 978-0-07-018260-8 / 9780070182608 "Crafting and Executing Strategy" presents the latest research findings from the literature and cutting-edge strategic practices of companies. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic man |