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Polytec University - Orlando Winter 2010-2011 | ||
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 | Strategic Management: Text and Cases (4th Edition) by Gregory Dess, Alan B. Eisner, G.T. (Tom) Lumpkin Hardcover, 944 Pages, Published 2007 ISBN-10: 0-07-340498-5 / 0073404985 ISBN-13: 978-0-07-340498-1 / 9780073404981 Strategic Management: Text and Cases, 4th Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, | |