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Saint Martin's University - Spring 2011 Term 3

Textbooks for Course Online (Web) BA 499 BUSINESS POLICY

Section All

      
Strategic Management ()
by John A. Pearce, Richard B. Robinson
Hardcover, 512 Pages, Published

ISBN-10: 0-07-813716-0        / 0078137160

ISBN-13: 978-0-07-813716-7 / 9780078137167

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout Strategic Management, 12e. Pearce and Robinson have retained high level of academic credibility and market-leading emphasis on stra


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