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Park University - Fall 2 | ||
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Strategic Management and Business Policy (11th Edition) by Thomas L. Wheelen, David L. Hunger, J. David Hunger Hardcover, 1,064 Pages, Published 2007 ISBN-10: 0-13-232346-X / 013232346X ISBN-13: 978-0-13-232346-8 / 9780132323468 This comprehensive book offers an engaging look into new and traditional strategic management topics. Its thorough coverage helps readers develop an understanding of the wide range of theories and research available in this field—from competitive strategy and industry analysis to environmental tren |