|
Park University - Spring 1 | ||
Section All | ||
Influence: Science and Practice (5th Edition) by Robert B. Cialdini Paperback, 272 Pages, Published 2008 ISBN-10: 0-205-60999-6 / 0205609996 ISBN-13: 978-0-205-60999-4 / 9780205609994 Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another's request). Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techn |