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Columbia College - Late Fall 2010 | ||
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Basic Investments (with Thomson ONE - Business School Edition Printed Access Card, Fund and Stock-Trak Coupon) (1st Edition) by Herbert B. Mayo, Earl Swokowski Hardcover, 1 Pages, Published 2005 ISBN-10: 0-324-38013-5 / 0324380135 ISBN-13: 978-0-324-38013-2 / 9780324380132 Book Description The basic theme is making investment decisions to achieve investment goals in an efficient market context. Assets are considered from an individual perspective and how they help manage risk and achieve the investor's goals. For example, coverage will include both the features and va |