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CUNY School of Professional Studies - Fall 2010 | ||
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 | DigiMarketing: The Essential Guide to New Media and Digital Marketing (1st Edition) by Kent Wertime, Ian Fenwick Hardcover, 350 Pages, Published 2008 ISBN-10: 0-470-82231-7 / 0470822317 ISBN-13: 978-0-470-82231-9 / 9780470822319 "We are all DigiMarketers now - or we should be. The authors have for the first time provided a lucid, hype-free, business-based and practical guide to the new age of marketing: it is a kind of digital Baedeker, which should be on every businessman's book-shelf." —Miles Young, Chairman, Ogilvy & | |