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Benedictine College - Spring 2011 | ||
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Strategic Management: Creating Competitive Advantages (4th Edition) by Gregory Dess, Alan B. Eisner, G.T. (Tom) Lumpkin, Lumpkin Dess Paperback, 560 Pages, Published 2007 ISBN-10: 0-07-338121-7 / 0073381217 ISBN-13: 978-0-07-338121-3 / 9780073381213 Strategic Management: Creating Competitive Advantage, 4th Edition, by the prestigious authors Dess/Lumpkin/Eisner provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate en |