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North Carolina Wesleyan College - Spring 2011 G8A1 | ||
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Strategic Management: Concepts and Cases (13th Edition) by Fred R. David Hardcover, 704 Pages, Published 2010 ISBN-10: 0-13-612098-9 / 0136120989 ISBN-13: 978-0-13-612098-8 / 9780136120988 A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts. In today's economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the l |