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Texas A&M University - SPRING 2011 | ||
Section 500 | ||
 | Gaining and Sustaining Competitive Advantage (4th Edition) by Jay Barney, Julie Miller, Molly O'neill, Nancy Hyde Hardcover, 512 Pages, Published 2010 ISBN-10: 0-13-612092-X / 013612092X ISBN-13: 978-0-13-612092-6 / 9780136120926 Gaining and Sustaining Competitive Advantage provides readers with the most up-to-date research in a way that helps them see how the concepts can be applied to the real business world. The Logic of Strategic Analysis; Introduction: What Is Strategy?; Firm Performance and Competitive Advantage; Eval | |