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Tufts University - FALL 2010 | ||
Section 01 | ||
 | Marketing That Works: How Entrepreneurial Marketing Can Add Sustainable Value to Any Sized Company (paperback) (1st Edition) by Leonard M. Lodish, Shellye Archambeau, Howard Lee Morgan, Len Lodish Paperback, 318 Pages, Published 2007 ISBN-10: 0-13-702133-X / 013702133X ISBN-13: 978-0-13-702133-8 / 9780137021338 The principles and insights outlined in this highly engaging book have been invaluable to me in leading the marketing efforts at Victoria’s Secret Stores as well as on several P&G brands. âJill Beraud, Executive Vice President, Marketing/Limited Brands and Victoria’s Secret Differentiate you | |