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University of Central Arkansas - FALL 2010 | ||
Section 11544 | ||
CB 2008-2009 (with Review Cards and CB4ME.COM Printed Access Card) (1st Edition) by Barry J. Babin, Eric G. Harris Paperback, 340 Pages, Published 2008 ISBN-10: 0-324-37974-9 / 0324379749 ISBN-13: 978-0-324-37974-7 / 9780324379747 CB, a unique book for your consumer behavior course, began with you. We asked you, the students, through conversations, focus groups, surveys, and interviews, how you learn best. Based on your answers and input from faculty, we took your solutions--brief chapters, MP3 files, even quizzing--and built |